From time to time we accept interesting copywriting projects from interesting people. Fees vary depending on the size and complexity of the project.

PLEASE SUBMIT ALL QUERIES VIA THE SUBMISSION FORM AT THE END OF THIS PAGE

If you are considering my services for your project, before you fill out the form below please to see if you meet the following criteria:

• You're not down to your last $$$. It's not because we don't want to help you. We do. We REALLY do. The problem is we can't. And that's because scared money doesn't grow. And besides. If you're down to your last $$$, you don't have a marketing problem. You have a THINKING problem. Far, FAR more important than any lead generation ideas that you may implement in your business is FIRST what goes on between your ears. Get your thinking straight, and the money will follow.

• You're NOT hiring us as a last ditch effort to save a failing product/business.

• You are the decision maker - no committees.

• You have... at a bare minimum... read all the content on this site, and have an understanding about direct response advertising, what life time value of a customer is, the importance of risk free offers, headlines etc., etc.,

• You have an open mind and are willing to explore, test and try new ideas

• You're not a quick buck artist, and words such as 'karma', 'integrity' and 'honesty' don't freak you out (or make us sound like crackpots in your mind).

• Your product DOES what it claims

Ad critiques by mail - $300

With this service you can send us your ad or sales letter, we'll offer you insights and suggestions to improve its profitability and response rate by mail or email. With this service, we give you alternatives to your headlines, recommendations on your offer, your guarantee statement and suggested media to run your ad.

This is a very useful service because sometimes all it can take is one or two suggestions and your advertising response rate can be bumped substantially.

If you have copy that isn't pulling the way you'd like it, you may want to consider this service.

Ad critiques over the phone - $600

With this service we speak to you one on one on the phone for 30 minutes, and provide you with suggestions on how to improve any ad or sales letter.

This is more in depth than an ad critique by mail. You can ask direct questions on anything related to your ad or sales letter. In half an hour we can cover a lot of ground. These ad critiques are tremendous value if you have an ad larger than half a page or a multi-page sales letter that is pulling in $$$ right now, but you'd like to get more out of it.

Ad hoc consulting - $800 per hour

During this consultation, we won't flood you with a dozen ideas that you can't apply. We'll focus on providing you with one, maybe two actionable ideas that you can put into place immediately, with little effort, time or cost.

With this program, you can ask me unlimited questions which I will answer personally — as long as your subscription is active, and as long as you ask me only one question per email. This forces you to really think through your questions, and for me to provide in depth answers each time.

Payment is required upfront every month and ther are NO refunds. However, you are not tied into a contract or timeframe. Cancel when you wish.

Here’s what this remarkable programs includes:

1. Direct, Unlimited Email Questions

This program allows you to ask me as many questions as you wish, one question at a time. I will personally respond to your question within 24 hours (except on weekends, holidays, and business trips).

You can ask anything you want about headlines, closing copy, unique selling proposition, Ad Words, autoresponder sequences, direct mail, space advertising, setting up marketing systems, direct sales etc., etc., etc.,

You can have me go over any direct mail salesletter, check out any website, review any autoresponder sequence, strategize any business system, and so forth…

For example, if you’re stuck on an angle for your headline, you can ask me. If you’re looking for a better way to position your product, email me directly. If you want create a better offer, I am your man.

Think of what it will mean for your business to have direct access to me for virtually any aspect of your advertising and marketing.

2. A Digital Copy Of All My Manuals

I have written three manuals on marketing and advertising (and shortly creating more). You will get access to a digital version to anything I have done in the past, or in the future. These include:

• Advertising Secrets
• Kaizen Marketing System
• The 3 Minute Ad Formula

Yellow pages ads $1200+

This price will vary, higher or lower, depending on the size of your ad. If you would like us to quote on your yellow pages ad, it's best you fill out the brief questionnaire and allow me to give you a more accurate appraisal.

The yellow pages is unquestionably one of the most important advertising mediums for most businesses. If you have an existing ad that you've been running... and... you have detailed response figures, shoot your ad over to me. If we think I can beat it, we'll guarantee a specific response rate (over and above what you're getting now), or I'll waive my fee.

Full page ads $1500

This price is for full page magazine ads or A4 size paper.

Three Step lead generation letters $1800

This is ideal if you'd like to end cold call prospecting, and generate new leads using the awesome power of direct mail. Three step lead generation letters reverse the entire prospecting process. So instead of you going out to find new leads and clients, they come to you!

This service is ideal for all consulting businesses (accounting, financial planning, mortgage brokers), retail and service businesses, too.

Best results with three step letter sequences are obtained when there's a pre-qualified list of prospects to communicate to. Cold lists are getting tougher and tougher to make money on these days, and often a good result from a cold list is either break even on the first sale, or a small loss.

Sales letters $10,000+

This service is ideal for information marketers who wish to sell home study courses, seminars, books, reports, newsletters etc., by direct mail or over the internet. You send us your information product, we do the research, study your content and create the copy platform and the entire sequence (you receive three letters) to your product by print alone.

Suffice to say selling by direct mail is a VERY powerful strategy, if done well. The sales letter becomes your silent salesman in an envelope.

If you would like a quote on a copywriting project, in the first instance, please submit details of your project through the questionnaire and press submit.
 
(Please note: All 'rush' and emergency jobs incur a 50% surcharge, and 50% payment is required upfront).

Lead Generation Overhaul Service

Have you got ALOT of copy that you would like to rework – website, lead generation letters, display ads, full page ads, email blasts, follow up letter, client reactivation letters, TV ads, radio ads etc., etc., If so, then perhaps you should consider my OVERHAUL SERVICE.

The focus of this service is RESULTS. I don't educate you on this one... I just work, work, work and redo ALL your copy.

This service is ideally for a small to medium sized business that is already established, and doing quite well in its right. Your ads are doing OK now, but have enormous potential to grow with better marketing and advertising. And ideally you track the responsiveness of your advertising so we can compare results.

With this service you are essentially outsourcing all your lead generation creative to my agency.

I have one condition with this service: I work with a decision maker – the person who controls the $$$. I don't work with committees, nor marketing assistants. You're either the MD or Marketing Director. The buck stops with you.

PLUS, you'll get for FREE:

• Advertising Secrets (Value $267)
• Kaizen Marketing System (Value $267)
• 3 Minute Ad Formula (Value $197)
• Priority Access to me via email, and phone, including my mobile number (vanity would love to say this is invaluable :) but let's just put it down as useful)

Guarantee: Negotiable

Fees: Vary between $3000-$6000 per month depending on the size of your project (minimum 6 months).